Subject. This article considers organization management models that take into account the range of company's activities and the level of business process digitalization. Objectives. The article aims to develop adaptive management models for organizations of various sizes that take into account the capabilities and impact of digital technologies on their business processes. Methods. For the study, we used correlation and regression analyses, and comparison. Results. The article proves the hypothesis about the impact of investments in digital technologies and labor productivity resulting from the digitalization of business processes on financial performance. The article models the necessity of digitizing business processes, considering two companies of different size as a case study. Conclusions and Relevance. Expenditures on digital technologies do not have a significant impact on the growth of the company's debt burden. The results obtained are applicable to construction industry companies for choosing a business management model in the context of digitalization.
Keywords: digitalization, business processes, organization management, range of activity, digital maturity
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