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Efficiency innovation from a strategic management of company value

Vol. 17, Iss. 2, JANUARY 2011

Available online: 20 January 2011

Subject Heading: QUESTIONS OF ECONOMY

JEL Classification: 

Yashin S.N. professor, Nizhny Novgorod State Technical University by R.E. Alekseev
jashin@52.ru

Puzov E.N. associate professor, independent expert, valuer
value.pen@gmail.com

In place of «classic» and «modern» economy comes the «new» economy. It is characterized by new targets and resource constraints and guidelines, as well as interpretations of the value and risk. Issues related to determining the effectiveness of innovation have become relevant to the transition economies in its new stage of development. The basis of the proposed system of decision-making about whether to implement innovations and their impact is on the system of strategic value-based management of company or projects. Using the boundaries of the three variations of value of the company (the project), and their growth under three-focused value-based model can make informed decisions in determining the maximum feasible amount of investments in the development or purchase of innovation. Industry profile allows an analysis of its enterprises for innovation potential.

Keywords: strategic estimation, value-based management, acceptance of effective decisions, innovative capacity

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ISSN 2311-8709 (Online)
ISSN 2071-4688 (Print)

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