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Finance and Credit
 

Social investments as the factor of companies’ competitiveness

Vol. 16, Iss. 13, APRIL 2010

Available online: 8 April 2010

Subject Heading: CORPORATION FINANCE

JEL Classification: 

Anikina I.D. the associate professor at the Volgograd state university
anikina@volsu.ru

Effective social policy of business creates a basis for development of innovations and growth of companies’ investment appeal, and country as a whole. For increase of companies' social investments' efficiency, companies should make decisions about formation of investment social programs’ portfolio on the basis of parameters’ system which considers business interests and company’s stakeholders. Work contains technique of companies' social investments' efficiency estimation which allows estimate growth of companies’ competitiveness and increase in cost of business, considering condition of the human capital.

Keywords: companies, social responsibility, social investments of business, efficiency of social investments

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ISSN 2311-8709 (Online)
ISSN 2071-4688 (Print)

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