Home  Journals  Finance and Credit  9(345) – 2009 March

Overcoming information asymmetry at the banking market

Available online: 24 August 2009

Subject Heading: Banking services

JEL Classification: 

Financial services markets are more than others subject to information asymmetry , which impairs the efficiency thereof. Using Lancaster’s model with respect to the banking market, the author tries to find out the way banks use such information asymmetry to promote new products/services. He concludes that banks can compete with the Savings bank of Russia by means of introducing innovative banking products and services attracting new clients and increasing the profitability of the banking business.

Keywords: information; innovation; business; bank; asymmetry; moral; risk; client; borrower; insurance; deposit

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ISSN 2311-8709 (Online)
ISSN 2071-4688 (Print)

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