Home  Journals  International Accounting  5(203) - 2012 February

Methodology of marketing research outsourcing’s services in construction materials market

Available online: 30 January 2012

Subject Heading: PROBLEMS.OPINIONS. SOLUTIONS

JEL Classification: 

The essence of the methodology of marketing research outsourcing’s services on the basis of characteristics construction materials market is revealed in the article. Tools and key concepts of marketing research in service field are considered.

Keywords: outsourcing, market research, marketing information, auditing, market research methods

View all articles of issue

ISSN 2311-9381 (Online)
ISSN 2073-5081 (Print)

Journal current issue

Vol. 27, Iss. 4 April 2024

Archive