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International Accounting
 

Essence and the maintenance of management of sales of retail bank services in modern conditions

Vol. 14, Iss. 43, NOVEMBER 2011

Available online: 23 November 2011

Subject Heading: Foreign experience

JEL Classification: 

Trofimov D.V. Post-graduate student of department “money, credit and securities”, Russian Correspondence Financial and Economic Institute
trofimov@mail.com

In the article the author analyzes advanced experience of management of sales of retail bank services in foreign countries, feature of use and integration of the basic channels of retails of bank services, a current state of the bank retail market and prospects of its development.

Keywords: retail bank services, management of retails, channels of sales of retail bank services

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ISSN 2311-9381 (Online)
ISSN 2073-5081 (Print)

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