Pavel B. LYULINCorresponding author, Pastukhov State Academy of Industrial Management – Branch of Tomsk State University (TSU), Yaroslavl, Russian Federation lyulin@expertcre.ru ORCID id: not available
Andrei A. KOLCHANOVPastukhov State Academy of Industrial Management – Branch of Tomsk State University (TSU), Yaroslavl, Russian Federation aakolchanov@yandex.ru ORCID id: not available
Subject. Urbanization in the modern world, the shift to a behavioral consumption model, the development of the service sector. Objectives. Systematization and correction of widely used methods for assessing locations for commercial real estate placement. Methods. Comparative analysis. Results. The need to take into account urban planning, socio-demographic factors, and consumer preferences when placing commercial real estate has been justified. Conclusions. Nowadays, setting up commercial and service infrastructure requires a comprehensive approach based on analyzing consumer behavior, transport accessibility, and demand forecasting.
Keywords: territorial analysis, trade and service infrastructure, commercial real estate, location of facilities, urbanization, transport accessibility, consumer demand, Moscow agglomeration
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