Subject. This article discusses the use of digital technologies in banking. Objectives. The article aims to identify the factors and channels of impact of digital technologies on the implementation of transnational strategies by banks and assess the conditions for the transnationalization of bank capital. Methods. For the study, I used econometric modeling and the methods of systems, logical, structural, and comparative analyses. Results. Based on the systematization of the theory of transnationalization and a comprehensive analysis of factors affecting the activities of transnational banks, the article offers an original model for assessing the impact of digital technologies on the transnationalization of bank capital. Conclusions. To maintain a competitive position in the market, it is necessary to take into account external and internal factors of digital development when developing a strategy for transnationalization of banking activities in the context of digitalization, continuous technological changes, and innovation.
Keywords: transnationalism, transnational banks, banking technology, digital banking, digitalization
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