Regional Economics: Theory and Practice

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Regional Economics: Theory and Practice

27(258) - 2012 July

Improving the competitiveness of businesses in the hospitality industry based on service differentiation

Vol. 10, Iss. 27, JULY 2012

Available online: 23 July 2012

Subject Heading: TOURIST AND RECREATIONAL ZONES

JEL Classification:

Pecheritsa E.V. PhD of Sociological Sciences, Associate Professor of department "Business Administration", the St. Petersburg State University of Service and Economics
helene8@yandex.ru

The article revealed the distinctive characteristics of hotel services, hotel services major groups, shows the position of hotel services in the market, formulated the main directions of differentiation in the hospitality industry, it is proposed a mechanism to develop new differentiated hospitality services for competitive advantage.

Keywords: hotel services, differentiation, hotel, competitiveness and quality

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ISSN 2311-8733 (Online)
ISSN 2073-1477 (Print)

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