Ezrokh Yu.S.Novosibirsk State University of Economics and Management, Novosibirsk, Russian Federation ezroh@rambler.ru
Importance The research focuses on the specificity of the competition process as an economic phenomenon in a banking competitive environment of Russia. Objectives The objective of the research is to devise the methodological basis for a quantitative evaluation of the banking competitive environment in Russia, to make approbatory calculations for determining the current level of changes and their trends as the basis for taking decisions on competition management. Methods To determine key sources of banks' revenue and expense, I apply structuring procedures. I calculate macroeconomic competitive ability indicators of banks included into the sample, extent of statistical homogeneity of the relevant indicators and data integration in order to make a general quantitative evaluation of the competition level using my own economic and mathematical algorithm and analytic applications. Results I formulate the methodological framework for a quantitative evaluation of competitiveness of the Russian banking competitive environment. The framework relies upon the study of homogeneity of substantial indicators reflecting the macroeconomic competitive ability of banking institutions in the banking competition, including income, cost and marginal approaches and combined methods. The above approaches and methods focus on specific rate of return, expenses and margin of banking institutions involved in the banking competition. Each approach is associated with a methodology for evaluating the competitiveness of the Russian banking competitive environment. Results of the approbatory calculation will be the basis for suggesting further measures and steps to manage and control the competitiveness of the Russian banking competitive environment in the current period. Conclusions The estimated competitiveness of the Russian banking competitive environment appears to be not that high (especially, using the methods of cost and marginal approaches). Hence it is necessary to undertake measures for managing the competitiveness and preventing an excessive growth in the macroeconomic competitive ability of some banks that may result in monopolization.
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