Importance The need for improving the commitment of banking activities in the development of financial innovation is generally recognized both at the global and domestic levels, but in the practice of activities of the majority of domestic commercial banks, it is not implemented fast enough. The banking sector stability maintaining was accompanied, mainly, while focusing on traditional indicators of a particular bank's operational efficiency. The processes of financial globalization and penetration of financial services to the national markets exacerbate this problem because it causes the increasing competition in the banking environment. Objectives The purpose of this research is to study the process of the banking financial innovation development in the world practice, and to identify the major trends of its functioning at the present stage. Methods A methodological basis of the research is the conceptual provisions of innovation management, scientific publications of the leading Russian and foreign scientists in the field of financial innovation of commercial banks. In this article, I used scientific methods of cognition, the methods of scientific abstraction, graphic interpretation, which ensured the validity of the findings, the accuracy of the estimates and the main provisions of the research. Results The paper is submitting a set of measures aimed at improving the reliability and quality of innovative activity management of a commercial bank, which has been developed during the analysis of financial innovation genesis. Conclusions I conclude that currently, the banking sector faces the innovative changes associated with the bank's image transformation that is possible due to the development of modern technologies. I also emphasize that, while assessing the development of financial innovation of commercial banks, it is necessary to use my observations on the current trends in the banking business development.
Galagan A.A. Istoriya predprinimatel'stva rossiiskogo: ot kuptsa do bankira [The history of the Russian entrepreneurship: from a merchant to a banker]. Moscow, Os'-89 Publ., 1997, 160 p.
Grebenik V.V. Paradigmal'nye voprosy sovershenstvovaniya mekhanizma vnedreniya bankovskikh innovatsii [Paradigm issues of improving the mechanism for banking innovation implementation]. Naukovedenie = Science studies, 2012, no. 3, p. 15.
Drucker P.F. Biznes i innovatsii [Innovation and Entrepreneurship]. Moscow, Vil'yams Publ., 2007, 432 p.
Dubinin M.V. Istoriya razvitiya bankovskikh tekhnologii v kontekste nauchno-tekhnicheskogo progressa [The history of banking technologies development in the context of scientific and technical progress]. Bankovskoe delo = Banking, 2009, no. 4, pp. 121–128.
Ershova Yu.Yu. Novovvedeniya v bankovskom biznese Rossii [Innovation in the Russian banking business]. Moscow, Sputnik+ Publ., 2004, 142 p.
Kokh L.V. Effektivnost' innovatsionnoi deyatel'nosti banka: teoriya i metodologiya [The innovation efficiency of bank’s operation: a theory and methodology]. St. Petersburg, St. Petersburg Polytechnic University Publ., 2008, 192 p.
Mishkin F. Ekonomicheskaya teoriya deneg, bankovskogo dela i finansovykh rynkov [The Economics of Money, Banking, and Financial Markets]. Moscow, Vil'yams Publ., 2006, 880 p.
Morozova Yu.V. Razvitie distantsionnogo obsluzhivaniya klientov rossiiskimi bankami [The development of remote customers’ servicing by the Russian banks]. Nauka i obshchestvo = Science and society, 2013, no. 2, pp. 137–140.
Novoselova E.G. Problemy organizatsii bankovskoi innovatsionnoi deyatel'nosti [Organizing the banking innovation activity]. Available at: Link. (In Russ.)
Obzor rossiiskogo rynka platezhnykh kart. Tendentsii i perspektivy razvitiya [A review of the Russian payment card market. Trends and the development prospects]. Available at: Link. (In Russ.)
Sadkov V.G., Ovchinnikova O.P. Bankovskie sistemy razvitykh stran: istoriya, sovremennost', perspektivy [Banking systems of the developed countries: history, modernity and prospects]. Moscow, Progress Publ., 2001, 273 p.
Sinkey J. Finansovyi menedzhment v kommercheskom banke i v industrii finansovykh uslug [Commercial Bank Financial Management]. Moscow, Al'pina Biznes Buks Publ., 2007, 1024 p.
Sravnitel'nyi analiz i reiting effektivnosti korporativnykh saitov rossiiskikh bankov (osen' 2013 g.) [A comparative analysis and the rating efficiency of the Russian banks’ corporate websites (autumn, 2013)]. Available at: Link. (In Russ.)
Suvorov A.V. Klient dlya banka ili bank dlya klienta? [The Customer to the Bank or the Bank for the Customer?]. Finansy i kredit = Finance and credit, 1999, no. 6, pp. 3–5.
Timoshenko L.A. Razrabotka novykh bankovskikh produktov i vozdeistvie na konkurentosposobnost' i nadezhnost' banka [Development of new banking products and an impact on the bank’s competitiveness and reliability]. Moscow, Ekoninform Publ., 2004, 85 p.
Shchennikov A.V. Organizatsionno-ekonomicheskie aspekty distantsionnogo obsluzhivaniya v sfere finansovykh uslug na primere kommercheskikh bankov [Organizational and economic aspects of remote service in the field of financial services as a commercial bank case study]. Available at: Link. (In Russ.)
Yakovenko S.N., Timchenko A.A. Osnovnye tendentsii razvitiya bankovskogo klastera ekonomiki Krasnodarskogo kraya i napravleniya ego modernizatsii [The main development trends in the banking cluster of the Krasnodar region’s economy and its modernization directions]. Finansovaya analitika: problemy i resheniya = Financial analytics: science and experience, 2013, no. 44, pp. 29–39.
Banking and Innovation: A Canadian Success Story. The Canadian Bankers Association's Submission on Innovation Strategy. Available at: Link.
