Home  Journals  Financial Analytics: Science and Experience  37(175) - 2013 October

Phenomenon of consumer choice in Internet

Available online: 4 October 2013

Subject Heading: Issues of economy

JEL Classification: 

Using the statistics of search queries on the Internet the irrationality of the behavior of consumers in the process of consumer choice is detected. On the basis of the survey the peculiarities of goods valuation by consumers are revealed. The advantages of the Internet as an environment for making consumer choices are noted.

Keywords: price, consumer choice, e-commerce, product, information

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ISSN 2311-8768 (Online)
ISSN 2073-4484 (Print)

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