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Financial Analytics: Science and Experience
 

The social responsibility of business as one of the investment potential of Russia

Vol. 4, Iss. 6, FEBRUARY 2011

Available online: 4 February 2011

Subject Heading: INVESTMENT POLITICS

JEL Classification: 

Nikitinskaya Y.V. candidate of economical science, docent of the department of investment management, Financial university with the government of the Russian Federation
n_julia@mail.ru

Bochkareva T.N. candidate of economical science, senior teacher of the department of financial management, National research nuclear university «MEPhI»
tb40@mail.ru

For the successful commercial activity it is already not enough to only produce goods and services. It is necessary to also actively develop different social programs, to erect the relations of the managers of company with the shareholders, the media, by the organs of power of the state, by users and by public organizations. Many owners and managers of companies began to realize, that the level of the obtained profit influences the reputation of their company in the society.

Keywords: investment, potential, responsibility, business, analysis, the economy

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ISSN 2311-8768 (Online)
ISSN 2073-4484 (Print)

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