Subject The current state of socio-economic development of Russia requires active rethinking of views on business development process on the basis of corporate social responsibility (CSR) implementation. There is an urgent need to introduce socially responsible behavior criteria into business operations. Objectives The purpose of the study is to analyze the practice of corporate social responsibility implementation. Methods The methodological basis includes general scientific methods of knowledge (dialectical, combination of historical and logical, structural and functional analysis, traditional techniques of economic analysis and synthesis), specific methods to estimate the dynamics of CSR criteria, and systems analysis tools. Results The reviewed practical implementation of the corporate social responsibility policy of Lukoil oil company and detailed analysis of CSR criteria (environment protection, charity, business ethics, relationships with business partners, reasonable and affordable prices) enabled to estimate the cost of environmental activities, present strategic directions of the company's activities in the sphere of welfare and social investment, summarize principles and ways of interaction with stakeholders. The paper includes a comparative analysis of petrol prices in terms of their reasonableness and affordability. Conclusions Implementation of social and charitable programs is one of the most important strategic objectives of the company. It enables to develop partnership with public authorities, local self-government and regional communities. Strict adherence to compliance criteria is a key competitive mechanism that defines the conditions of sustainable development. The findings may be useful for developing the ratings of socially responsible companies, codes of ethics and ethical maps.
Keywords: corporate social responsibility, charitable activity, environment, business ethics, affordable prices
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