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Economic Analysis: Theory and Practice
 

Finance manager’s role in controlling the company’s investment appeal

Vol. 9, Iss. 32, OCTOBER 2010

Available online: 15 October 2010

Subject Heading: PRACTICE OF THE FINANCIAL MANAGEMENT

JEL Classification: 

Endovitsky D.A. doctor of economic sciences, professor, head of the Chair of Economic analysis and audit, Voronezh state university
eda@econ.vsu.ru

Babushkin V.A. finance business partner for marketing, United Bakers LLC (subsidiary of Kellogg group)
babushkin@unitedbakers.ru

Businesses wishing investors to finance their projects should possess a high level of investment appeal. The given article analyses the ways of gaining an investment appeal by affecting the financial outcome by means of income & expense items management. Conclusions are made concerning the effectiveness of different techniques of influencing the EBITDA result.

Keywords: investment, profit, sales value, expenses, management

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ISSN 2311-8725 (Online)
ISSN 2073-039X (Print)

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