Home  Journals  Economic Analysis: Theory and Practice  29(194) - 2010 September

Analysis in the balanced scorecard: theoretical aspect

Available online: 30 September 2010

Subject Heading: APPLIED STRATEGIC ANALYSIS

JEL Classification: 

In the article treated are theoretical aspects of the Applied Strategic Analysis (ASA) Concept as a Balanced Scorecard (BSC) Research Tool, developed by the author. So, we define ASA as a new promising trend for scientific research and practical activity in the field of corporate management. The purpose of its development is to improve information facility to develop, justify and take strategic corporate decisions. The ASA concept results from the BSC concept extension as BSC determines a compound of analyzed data and a sequence of their analysis. ASA implies a comprehensive, complex BSC-based research of the strategic aspects of organization performance. It can be applied in the performance of any organization employing BSC.

Keywords: balanced scorecard, applied strategic analysis

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ISSN 2311-8725 (Online)
ISSN 2073-039X (Print)

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