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Approaches to assessing the effectiveness of integrated investment projects: Evidence from the Russian fuel and energy industry

Nazarova Yu.A. OOO NIIgazekonomika, Moscow, Russian Federation ( j.a.nazarova@mail.ru )

Kropina E.A. OOO NIIgazekonomika, Moscow, Russian Federation ( senya25@gmail.com )

Shishkin A.G. OOO NIIgazekonomika, Moscow, Russian Federation ( shishkin@cs.msu.ru )

Gavryusev S.V. OOO NIIgazekonomika, Moscow, Russian Federation ( Politolog201213@yandex.ru )

Journal: Economic Analysis: Theory and Practice, #5, 2019

Subject The article deals with the integrated approach to assessing the efficiency of investments.
Objectives The purpose of the study is to provide a rationale for the benefits of integrated approach to assessing the efficiency of investments in the fuel and energy complex.
Methods The study rests on the comparative approach and method of hierarchical classification.
Results The accuracy of obtained estimates of the efficiency of investment in the fuel and energy complex is of particular importance due to limited financial resources and increasing capital intensity of field development. However, the existing methods to determine investment efficiency for complex projects in many cases lead to incorrect results. The offered method of integrated assessment aims to eliminate shortcomings of existing approaches. Its key issue is to consider investment in a complex project as a single system consisting of subsystems, i.e. separate projects. The method is particularly effective when assessing the large-scale investment projects of major energy companies.
Conclusions The positive effect of increased accuracy of the assessment and the reduced risk of unsound investment exceed the costs associated with increasing complexity of estimation procedure within the developed method.


Designing of cost model of management by bank

Shishkin A.A. the adviser of the president of bank

Journal: Economic Analysis: Theory and Practice, #25, 2009

The article examines issues of value based management approach practice realization in the bank instance. On the basis of critical analysis of modern value based management practice the theoretical premises of decision making value based model design are formulated. The algorithm permitting value based management principles full realization is suggested.


Regional Marketing: Methodological Approach

Shishkin A.V. Doctor of Economics, Professor Director of Scientific Research Institute of the Russian Academy of Economics after G.V. Plekhanov ( pro-nir@yandex.ru )

Journal: Regional Economics: Theory and Practice, #2, 2009

Meeting the regional needs involves the need to regulate its marketing potential. The potential evaluation in the region in most cases requires to develope a comprehensive programme of the region ability to attract invesments. The article mentions that the scope and complexity of the problems to be soplved in the region require a cardinally new set of concepts and methods for regional marketing, to form adequate organizational, economical, financial, budget and other forms and tools for managing the marketing attractiveness of a region.


Regional marketing in Russia: Theory and Practice

Shishkin A.V. Doctor of Science Economics, Professor, Head of chair Marketing at Plekhanov Russian Academy of Economics ( pro-nir@yandex.ru )

Goreva M.A. graduate student of chair Marketing at Plekhanov Russian Academy of Economics, Main Research Officer at the Scientific Research Department at Plekhanov Russian Academy of Economics ( goreva.ma@gmail.com )

Journal: Regional Economics: Theory and Practice, #8, 2011

Last years regional marketing is becoming increasingly popular tool for development of cities and regions of Russia. In the modern city creation of favorable conditions for the life of the city population was put forward instead of creating the optimal territorial organization of the economy. The population began to consider as a consumer of city. The executive power of cities and regions have realized that the period of competition for consumers has started.


Hospitable cities as a new trend

Shishkin A.V. Doctor of Science Economics, Professor, Head of chair Marketing at Plekhanov Russian Academy of Economics ( pro-nir@yandex.ru )

Goreva M.A. graduate student of chair Marketing at Plekhanov Russian Academy of Economics, Main Research Officer at the Scientific Research Department at Plekhanov Russian Academy of Economics ( goreva.ma@gmail.com )

Journal: Regional Economics: Theory and Practice, #10, 2011

At present there is not clear comprehension of what city can be called "hospitable city". To solve this problem authors of the article have turned to treatise about hospitality and conducted a survey of potential customers of hospitable cities. It helped to formulate not only the definition of "hospitable city", but also to identify the main factors that influence on the level of hospitable environment of the city.


Priority development of innovative resources to ensure the safety of the national economy

Shishkin A.F. PhD, professor, head of economic theory and World Economy, Voronezh State Agricultural University of K.D Glinki ( generdeser@mail.ru )

Dedov S.V. Ph. D. in Physics and Mathematics, Associate Professor, Head of Research Division of Military Aviation Engineering University, (Voronezh) ( generdeser@mail.ru )

Demin S.V. Seeker of Humanitarian and economic disciplines of Military Aviation Engineering University, (Voronezh) ( generdeser@mail.ru )

Journal: National Interests: Priorities and Security, #27, 2011

In connection with the globalization of world economy the problem of preserving the security of the national economy has recently become even more relevant. In this study, taking into account current trends in the modern economy analyzed the role of the National Institute of innovative resources. Concluded that at the stage of modernization of Russian economy development of the institution of innovative resources is a vital prerequisite to ensure the safety of the national economy.


A marketing strategy of a city is an implement of regional marketing for improvement of quality of living

Shishkin A.V. Doctor of Economics, Professor Director of Scientific Research Institute of the Russian Academy of Economics after G.V. Plekhanov ( pro-nir@yandex.ru )

Goreva M.A. graduate student of chair Marketing at Plekhanov Russian Academy of Economics, Main Strategic Marketing Department Specialist Gazpomneft lubricants, Main Research Officer at the Scientific Research Department at Plekhanov Russian Academy of Economics ( analist2007@yandex.ru )

Journal: Regional Economics: Theory and Practice, #31, 2010

The tendency of transition from industrial economy to postindustrial economy offers an opportunity to consider marketing not only as the level of entrepreneurship, but also in city development. Making decisions concerning city development can be based on the most advanced and effective management methods, among which marketing strategy occupies a special place. In this article, the authors attempted to discover the essence, aims and objectives of marketing strategy of the city, as well as describe the main stages of its development.


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