Home  Journals  Regional Economics: Theory and Practice  4(283) - 2013 January

The Russian Federation as tourist destination: problems of advancement and solutions

Available online: 6 February 2013

Subject Heading: PROBLEMS. SEARCH. SOLUTIONS

JEL Classification: 

Tourism has a significant influence on economic and social progress of the territory, that’s why the development of this particular industry becomes a priority. The analysis of features of marketing advance of a national tourist's product of Russia in the internal and external markets is carried out. The main problems of the tourist sphere are revealed; the ways of their decision are shown.

Keywords: national tourism product, marketing strategy, territory, territory marketing, promotion, positioning/ targeting

View all articles of issue

ISSN 2311-8733 (Online)
ISSN 2073-1477 (Print)

Journal current issue

Vol. 22, Iss. 4 April 2024

Archive