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Regional Economics: Theory and Practice
 

Marketing research of milk and dairy products market of the Volgograd region

Vol. 10, Iss. 38, OCTOBER 2012

Available online: 16 October 2012

Subject Heading: Economy and management

JEL Classification: 

Ponomarchenko I.A. PhD in Economics., Senior Lecturer of department "Economic analysis and Finance", the Volgograd State Agrarian University
ponomarchenkoia@mail.ru

In the article the features of formation of the modern mechanism of functioning of the market of milk and dairy production of the Volgograd region are analyzed, the realization of basic elements of market researches at regional level is shown. An assessment of the competitive environment in the market of milk and milk products of area is given. The analysis of economic indicators of production of milk in the agricultural enterprises of the region is carried out. The need of support of dairy cattle breeding from the state is shown.

Keywords: dairy cattle breeding, dairy products manufacture and realization, milk consumption per capita, export, import, prices, market capacity, dairy manufacture economic efficiency, dairy market

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ISSN 2311-8733 (Online)
ISSN 2073-1477 (Print)

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