Bereznev S.V.Doctor of Economics, Professor of department "Branch economy", the Kuzbass State Technical University named after T.F. Gorbachev, Kemerovo bereznev-kuznii@mail.ru
Sheveleva O.B.PhD in Economics, Associate Professor of department "Finance and Credit", the Kuzbass State Technical university named after T.F. Gorbachev, Kemerovo oksana0701@yandex.ru
Nacheva M.K.engineer of of department "Finance and Credit", the Kuzbass State Technical university named after T.F. Gorbachev, Kemerovo mashakn@mail.ru
In the article the analysis of the main indicators of investment activity of the Kemerovo region is carried out, the investment capacity of Kuzbass is defined, the directions and the mechanism of its increase are developed.
Keywords: investment potential, investment appeal, region