Importance Tourism development is one of the most promising areas to reduce raw materials dependence of the Russian economy. The upward trend in demand for the local tourism requires addressing a number of problems related to tourism infrastructure development, including the hotel business development in various regions of the country. Objectives The paper aims to investigate the role of the hotel business as a key factor of the regional tourism development, to identify major specifics of the hotel business that influence the creation of a base for converting a region into a tourism destination. Methods We employ the statistical analysis and the publicly available source analysis to find major trends in the hotel business development in regions, and to describe region entry strategies of international hotel chains. Results We reveal the key features of the hotel business development in Russia, highlight problems and prospects for its efficiency improvement in regions,and major benefits of the hotel chain form of organization. The paper substantiates the expansion of hotel chains in regions. Conclusions The hotel business development and international hotel chains’ regional expansion increase opportunities of the tourism business. In addition to the standardization of base characteristics of infrastructure, it is important to provide a diversity of accommodation facilities and balance them from the perspective of the needs of a particular tourist destination.
Keywords: tourism infrastructure, hotel business, hospitality, hotel chain, attractive image
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