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International Accounting
 

Using the concept of economic entity at the analysis of goodwill in holding structures

Vol. 15, Iss. 2, JANUARY 2012

Available online: 16 January 2012

Subject Heading: PROBLEMS OF ACCOUNTING

JEL Classification: 

Plotnikova V.V. PhD in Economics, associate professor of chair analysis and audit, Saratov state socio-economic university
veryn@yandex.ru

In the article the holding companies with use of two different methods of recognition of business reputation are analyzed. As a result of the analysis it is concluded that holdings with the big amount of goodwill not always to reach more synergetic effect.

Keywords: business reputation, share, control, concept, economic subject, parent company

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ISSN 2311-9381 (Online)
ISSN 2073-5081 (Print)

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